35 YEARS OF DEALERSHIP MARKETING EXPERIENCE

For more than 35 years, Brandtailers has been driving results for automotive brands—long before hashtags, streaming ads, or factory-led digital programs even existed. Over that time, we’ve learned something important: Automotive marketing is in its own lane. The audiences are different, the timelines are faster, the rules are stricter, and the stakes are higher.
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Creative & Content

Award-winning, in-house creative team (never outsourced). TV, radio, video, display, social, in-store—everything from storyboarding to final cut
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Media Planning & Buying

In-house media strategists (DSP certified experts). Digital, traditional, and everything in between
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Budgeting & Co-Op Management

From legal to compliance to co-op, we handle everything
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Measurement & Reporting

Transparent and media agnostic measurement with reports you can act on + predictive analytics

DECADES OF EXPERIENCE ALL IN ONE DEDICATED TEAM

BOTTOM-FUNNEL THINKING LIMITS GROWTH

Most dealers know the story all too well: factories pour their budgets into bottom-funnel campaigns—search ads, lead forms, and last-click conversions—while offering little to no support for building a dealership’s broader brand presence. That focus isn’t going away anytime soon, but it leaves a major gap. If customers don’t already have your dealership top-of-mind when they begin their journey, you’re fighting an uphill battle once they reach the buying stage.

At Brandtailers, we fill that gap. For 35+ years, we’ve helped dealers strengthen their brand identity and stay visible at every stage of the customer journey. From creative campaigns that establish long-term recognition, to media strategies that drive both awareness and action, we go beyond the bottom funnel.

AVG. % OF UNQUALIFIED CLICKS
72%
AVG. FALSE LEAD RATE
35%
AVG. % OF BUDGET WASTED
48%
AVG. LOST IMPRESSIONS
2M
BRANDTAILERS AUTOMOTIVE MARKETING

HOW WE WORK

  • Every campaign starts with a plan built around your dealership’s specific goals, not cookie-cutter tactics
  • We don’t chase vanity metrics. Our reporting is grounded in real results—good or bad—so you always know what’s working
  • Transparent, actionable insights so you know exactly what’s working and what to optimize next
  • From awareness to conversion, we align creative, media, and messaging to move customers down the path to purchase

WHY BRANDTAILERS?

We aim to be more than just a service provider; we strive to become an indispensable partner, redefining your expectations of collaboration.